
Urban Decay Primer Potion:
~claim: “This miracle eyeshadow primer is unmatched by any other in the beauty industry! The genie in this bottle fulfills three wishes: eyeshadow that lasts, more vibrant and lasting color, and absolutely NO creasing.”
~availablity: This product is available on Urban Decay’s website: www.urbandecay.com, Ulta (both online and in stores), and Sephora (online and in stores).
~packaging: Super cute – but overall useless. The bottle is shaped so that you can’t reach the product on the sides with the doe foot applicator. They have recently “improved” the wand by bending it at the end. I’m not sure how much this helps!
~lasting power: All day!
~crease prevention: No creasing!
~texture: A little like a body butter, but it dries pretty quickly.
~price: $16
Elf Mineral Eyeshadow Primer:
~claim: “This gentle and completely sheer Eyeshadow Primer has key vitamins A, C and E to prevent aging and moisturize the skin. The formula glides on easily and disappears instantly to create longer-lasting, crease-proof eyeshadow.”
~availability: This product is only available on Elf’s website: www.eyeslipsface.com.
~packaging: Pretty plain – a normal clear tube with a black top and a doe foot applicator.
~lasting power: This makes my shadow last all day!
~crease prevention: Absolutely no creasing!
~texture: More watery then UDPP, but as you apply it so your lid it dries to a smooth almost power-soft finish.
~price: $3
~I think my favorite is pretty clear – these products do the exact same thing, the only major difference being the price.
Go for the cheaper of the two on this one!!